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Article: National Geographic Channel Set for Aggressive U.S. Launch; The Fastest-Growing Channel Abroad Will Launch With 7.5 Million U.S. Subscribers.
- Article from:
- Business Wire
- Article date:
- December 16, 1999
CopyrightCOPYRIGHT 1999 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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LOS ANGELES--(ENTERTAINMENT WIRE)--Dec. 16, 1999--
The National Geographic Channel today announced agreements with both AT&T Broadband and Internet Services (AT&T BIS), one of the nation's largest multiple system operators (MSOs) and DIRECTV, the nation's largest digital direct broadcast satellite (DBS) television service, under which the award-winning programming service will become part of DIRECTV's Total Choice programming packages at launch and will be rolled out to a majority of AT&T BIS cable subscribers over the next five years.
With the support of DIRECTV and AT&T BIS, National Geographic Channel plans to launch with at least 7.5 million ...