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Article: MOROCCO: TOURISM IN MARRAKECH - A SEASON BELOW EXPECTATIONS.(Brief Article)
- Article from:
- IPR Strategic Business Information Database
- Article date:
- January 5, 2000
CopyrightCOPYRIGHT 2000 Info-Prod (Middle East) Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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According to the North Africa Journal, Marrakech expected to host tens of thousands of tourists this end of the year but arrivals are way below expectations. While the hotel industry in Morocco's second largest tourist destination predicted that the end of the year would be their best season ever, the number of unsold hotel rooms is growing daily. Equally, hotels have seen the number of room cancellations also increase. The hotel industry in Marrakech went on the offensive to attract travelers but the type of millenium celebrations to be held in Marrakech may not be enough to attract the masses. One of the results of such failed predication is the current price war among ...