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Article: Harris Interactive and Taylor Nelson Sofres Announce Alliance for Internet Research.
- Article from:
- PR Newswire
- Article date:
- February 4, 2000
CopyrightCOPYRIGHT 2000 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Agreement Gives Harris Interactive the Right to Use its Trademarked Name:
Harris Poll Online, in Europe
ROCHESTER, N.Y., Feb. 4 /PRNewswire/ -- Harris Interactive (Nasdaq: HPOL), a leading Internet-based market research firm, and Taylor Nelson Sofres (TNS), the fourth largest market information firm in the world, today announced that they have reached an agreement to co-develop Internet research capabilities.
The agreement contains a number of key elements:
* TNS will be able to use the Harris Interactive database of 5.4 million
cooperative respondents and its technology for research by TNS clients
and ...