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Article: McCann-Erickson wins Interbrew and Labatt North American Creative and Media Assignments.
- Article from:
- PR Newswire
- Article date:
- February 7, 2000
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New Structure a Result of Global Agency Alignment
TORONTO, Feb. 7 /CNW-PRN/ - Tony Miller, Executive Vice-President, Regional Director, McCann-Erickson North America, today announced McCann-Erickson has won the creative and media buying assignments with Interbrew S.A. in North America.
Today's announcement will see McCann, whose Amster Yard agency currently holds the U.S. advertising assignment for Interbrew's global flagship brand Stella Artois, take on new creative assignments for several key brands in the Labatt USA portfolio including Latrobe Brewery's Rolling Rock, Dos Equis from Mexico and Lowenbrau from Germany.
All media planning and ...