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Article: Coco Pops return as shoppers bowl over Kellogg's.(News)
- Article from:
- Daily Record (Glasgow, Scotland)
- Article date:
- May 12, 1999
- Author:
CopyrightCOPYRIGHT 1999 Scottish Daily Record & Sunday. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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KELLOGG'S bowed to shopper power yesterday by putting Coco Pops back on the breakfast table.
They admitted making a huge mistake last year by renaming the best-selling cereal Choco Krispies.
The manufacturers originally opted for the new name to ...