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Article: Monte Carlo Banks on the Format Frenzy.
- Article from:
- Video Age International
- Article date:
- January 1, 2000
- Author:
CopyrightCOPYRIGHT 2000 TV Trade Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Market attendance expected to blossom despite dire predictions
Banking on last year's format success, the 22nd Monte Carlo TV Market (February 20-23) will showcase its second format seminar. This year should also mark Monte Carlo's second year of substantial growth.
Of the number of companies participating in this sandwiched market (between NATPE in January and MIPTV in April) there was an increase of less than 1 percent between the years 1997 and 1998 (430 companies in 1997, 433 in 1998). However, 492 companies from 62 countries attended Monte Carlo last year, representing an increase of about 14 percent. David Tomatis, secretary-general of the Monte ...