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Article: Takihyo banks on Fortune Cookies. (Takihyo Inc.'s joint venture with Fortune Cookies)
- Article from:
- WWD
- Article date:
- November 18, 1987
- Author:
CopyrightCOPYRIGHT 1987 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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TAKIHYO BANKS ON FORTUNE COOKIES
For its first year of business, Fortune Cookies was an intriguing name attached to a not-so-intriguing line of weekend wear. Now, thanks to a partnership with Takihyo, Inc., and a new design direction, it's not just the name that's attracting business.
"I see Fortune Cookies as having the potential of doing $100 million,' said Tomio Taki, chairman of Takihyo, which owns the Anne Klein Group and has holdings in Donna Karan, Issey Miyake and Kansai.
"Until now, all of my businesses have been designer oriented,' said Taki, "presenting certain limitations. Fortune Cookies is inexpensive and fun. It could really be ...