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Article: ExtendMedia and Creative Artists Agency Sign Strategic Agreement.
- Article from:
- PR Newswire
- Article date:
- April 7, 2000
CopyrightCOPYRIGHT 2000 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Deal Creates Powerful New Partnership, Promises to Redefine the Future of
Interactive Television
LOS ANGELES, Feb. 24 /PRNewswire/ --
ExtendMedia Inc., a worldwide leader in the production of interactive television programming, today announced that it will partner with Creative Artists Agency (CAA), a leading talent agency, to represent them in pursuing interactive television projects.
Under the terms of the agreement, ExtendMedia will work with CAA to identify projects that will break new ground in the interactive television arena. CAA will work with ExtendMedia to attract talent, media and retail partners, as well as financing and ...