Article: Cussons Imperial Leather Foamburst Shower Gel.(International Pages)(Brief Article)(Product Announcement)

Article: Imperial Leather Foamburst Gel hits the ...
Chemist & Druggist;  February 26, 2000 ;     592 words ...Cussons (UK) is backing its Imperial Leather Foamburst Gel with a #2.5 million support programme. The initiative has started with a poster campaign that will run throughout March ...

Article: Cussons works up a lather with Imperial Leather ...
Chemist & Druggist;  April 15, 2000 ;     540 words ...Cussons is relaunching its Imperial Leather Foamburst Shower Gel in June. The new look range will include five coloured gel variants designed to meet different consumer showering needs ...

Article: A look at PZ Cussons: the well-known Imperial ...
Household & Personal Products Industry;  January 1, 2003 ;     700+ words ... ... 1998 with the launch of Imperial Leather Foamburst shower gel, which is now ... experience. Our experience with Imperial Leather Foamburst shows that consumers are ... Bubbles, Bubbles Everywhere Imperial Leather Double Bubble comprises ...

Article: IMPERIAL LEATHER.
Grocer;  December 11, 1999 ;     700+ words ... ... evident in the revolutionary Imperial Leather Foamburst Shower Gel range, launched ... introduced, with the advent of Imperial Leather Aqua Source. With a unique ... everyday life takes out. Imperial Leather Foamburst Gel can technology has been ...

Article: Imperial Leather's inspirational burst.
Cosmetics International Cosmetic Products Report;  May 1, 2000 ;     551 words ... ... and smooth. According to Imperial Leather, the gel emits a 'rich ... moisturisers, says the company. Imperial Leather claims that the gel will leave ... awareness and encourage trial of Imperial Leather Foamburst and the new variants'. Advertising ...

Article: Campaign trail. (Brandwatch).(Brief Article)
Grocer;  July 12, 2003 ;     700+ words ... ... s titles and carry the line: 'Because even superheros (sic) get tummy aches'. IMPERIAL LEATHER manufacturer Cussons brand Imperial Leather Foamburst agency BDH/TBWA budget undisclosed A poster campaign featuring models 'wearing' lather ...

Article: Imperial Leather starts [pound]9m rebranding drive.
Marketing Week;  October 5, 2000 ;     472 words ... ... Cussons is to relaunch its flagship Imperial Leather brand in an attempt to appeal to younger ... outdoor ad campaign. The new-look Imperial Leather range -- which includes Aqua Source ... which includes a modernised version of Imperial Leather's famous red logo, to give a more ...