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Article: The Minute Maid Company Launches New Chilled Orange Juice Varieties Targeted To Health-Conscious Consumers.
- Article from:
- PR Newswire
- Article date:
- May 8, 2000
CopyrightCOPYRIGHT 2000 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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To spur continued category growth of chilled juices nationwide, The Minute Maid Company is launching two new orange juice varieties that meet consumer demand for more nutrition and less acid in their orange juice.
Minute Maid Premium Extra Vitamin C, E and Zinc orange juice and Minute Maid Premium Low Acid orange juice are positioned to meet consumers' desires for a healthy lifestyle. In addition, these unique new products are expected to increase consumption and attract new consumers to the category.
Minute Maid Premium Extra Vitamin C, E and Zinc orange juice expands the company's portfolio of fortified orange juice products. It is designed for ...