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Article: FCB Worldwide Launches FCBi and Analytici Brands Offering Proprietary Interactive Customer Relationship Management Solutions.
- Article from:
- PR Newswire
- Article date:
- June 14, 2000
CopyrightCOPYRIGHT 2000 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK, June 14 /PRNewswire/ --
FCB Worldwide, a leading global advertising agency and part of True North Communications Inc. (NYSE: TNO), today announced the formation of a new global brand: FCBi. The agency said that it is combining its FCB Direct and FCB Digital operations and linking them to its new database capability to create FCBi. This reflects the agency's growing customer relationship management practice, a field that is rapidly evolving in the new interactive era. The newly combined operation ranks as a top-ten worldwide direct and interactive agency operation, with more than 850 employees in 33 offices in 27 countries.
In addition, FCB ...
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Article: FCB Worldwide Chooses E.piphany.
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... ... Nasdaq: EPNY) today announced that FCB Worldwide, the largest advertising agency brand ... the E.piphany E.4(TM) System. FCB Worldwide will offer the E.piphany solution ... across all channels of communication. FCB Worldwide's ANALYTICi chose E.piphany due ...
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