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Article: Fred Hayman aims for a breakthrough in leather goods.
- Article from:
- WWD
- Article date:
- April 29, 1988
- Author:
CopyrightCOPYRIGHT 1988 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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FRED HAYMAN AIMS FOR A BREAKTHROUGH IN LEATHER GOODS
BEVERLY HILLS -- After his coup in the fragrance industry's Giorgio's Fred Hayman is now taking the leather goods market as his target, and his goal is to create nothing less than an accessories breakthrough.
His signature line of handbags and small leather goods will make its debut next March 15 in his Rodeo Drive store, and Hayman anticipates first-year retail sales of $1 million.
"I want to see something that is quite exclusive, something really special, almost historical," Hayman said.
"Our customer list is going to make this famous. We know the trendsetters," he said, "and if 100 ...