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Article: RETAILING WITHOUT STOREFRONTS.
- Article from:
- Music Trades
- Article date:
- July 1, 2000
CopyrightCOPYRIGHT 2000 Music Trades Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Biasco Music Has Shuttered Three Stores To Invest In A Fleet Of Trucks To Bring Piano Sales To The Customer
Cutting through all the technological babble surrounding the Web, John Biasco, president of Biasco Piano Company in Illinois, one of the nation's top retailers of pianos and digital pianos, says, "Simply put, the Web is making our customers lazy. Who wants to visit four car dealerships for the best deal when you can find everything you need online? The same analogy holds true for the piano industry. Should we think that our customers will continue to travel great distances and visit several stores before making their purchase?"
With that said, ...
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Article: Court orders new tune for retailer; Biasco restrained from ...
Crain's Chicago Business;
January 5, 2004 ;
700+ words
... ... A DuPage Circuit Court has ruled that Biasco Piano Co. must stop advertising practices ... Pianoland in Geneva, complained that Biasco's practices were hurting their business ... to suffer "irreparable damages'' if Biasco's actions continued, and ordered the ...
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