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Article: BLACK Ink. Marketing Awarded Royal Olympic Cruises Brand Positioning Account.
- Article from:
- PR Newswire
- Article date:
- July 24, 2000
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NEW YORK, N.Y., July 24 /PRNewswire/ --
BLACK Ink. Marketing, a brand consultancy and marketing firm, today announced it has been awarded the branding program for Royal Olympic Cruises, the largest and leading cruise line in the Eastern Mediterranean. Billings for this account are estimated at five million dollars.
BLACK Ink. Marketing will work with Royal Olympic Cruises to develop the brand positioning for all marketing communications. In addition, BLACK Ink. Marketing will introduce the line's two new state-of-the-art luxury cruise ships, the Olympic Voyager and the Olympic Explorer. Designed for the 21st Century, these vessels will be among the ...