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Article: AFRICA IS NOTHING BUT OPPORTUNITY.(Brief Article)
- Article from:
- African Business
- Article date:
- July 1, 2000
CopyrightCOPYRIGHT 2000 IC Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Africa is referred to variously as a 'basket case' or a 'continent of opportunity on the verge of renaissance', observes Steve Shaw, MD of Ambridge Technologies in South Africa." In the eyes of Africa watchers it is a place of extremes - either wracked in war, famine and economic chaos; or a cornucopia of natural resources, vast labour pools, endless possibilities and a flower in the bud begging to be plucked."
The real Africa, he has discovered, "lies somewhere in between."
Shaw speaks from experience when he describes the African market as vast. He and his team are in the process of exploring Africa and staking a claim in those African countries ...