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The gap narrows.
- Article from:
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Manufacturing Systems Europe
- Article date:
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June 22, 2000
- Author:
- Michel, Roberto
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Copyright informationCOPYRIGHT 2000 Reed Business Information. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Bang & Olufsen, Str[dot{a}]lfors, others among the Europe-based enterprises leading the continent's e-Business surge
The numbers that indicate European manufacturers are behind their U.S. counterparts when it comes to Internet commerce are fairly meaningless to companies such as Bang & Olufsen, a Struer, Denmark-based manufacturer of home electronic products. The company is just one example of a Europe-based manufacturer that turned to e-commerce not out of a sense of regional pride, but simply because e-Business is good business.
Specifically, Bang & Olufsen integrated an Internet-based product configurator and a business-to-business (B2B) e-commerce module with its ...