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Article: Molly Maid franchise owners have own site.(Molly Maid Inc's Web sites)(Brief Article)
- Article from:
- Crain's Detroit Business
- Article date:
- August 21, 2000
- Author:
CopyrightCOPYRIGHT 2000 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Sometimes one Web site just isn't enough.
Molly Maid Inc., the Ann Arbor-based cleaning company, has two: one for consumers and another to help it communicate with Molly Maid franchise owners.
John Eggenberger, director of communications for Molly Maid, said the company started its franchise site in 1997 as a way to maintain consistency among its 547 franchises around the world.
Franchise owners can download Molly Maid's proprietary software, order supplies and advertising materials, and access links to a variety of sites.
Eggenberger said the site has done what it was supposed to do, in keeping a familiar face with each Molly Maid ...