|
|
Article: Royal Caribbean Cruises Ltd. Names Barbara Shrut Vice President, Customer Loyalty.
- Article from:
- PR Newswire
- Article date:
- September 20, 2000
CopyrightCOPYRIGHT 2000 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
MIAMI, Sept. 20 /PRNewswire/ --
Barbara Shrut has assumed the role of Vice President, Customer Loyalty, for Royal Caribbean Cruises Ltd. Her responsibilities include past-guest programs for Royal Caribbean International and e-marketing and distribution for both Royal Caribbean International and Celebrity Cruises.
"Barbara will help us strengthen our loyalty program, which is a key focus of the company as we make our customer interaction more personalized for each guest," Dan Hanrahan, Senior Vice President of Marketing, said in making the announcement. "The Internet and our web sites will play crucial roles in increasing the loyalty of our guests as ...