Article: LVMH Acquires American Cosmetics Company FRESH.

Business Editors

PARIS--(BUSINESS WIRE)--Sept. 25, 2000

LVMH Moet Hennessy Louis Vuitton, the world's leading luxury products group, today announced that it has acquired a majority stake in the American beauty, fragrance and cosmetic company FRESH, based in Boston.

Founded in 1991 by Alina ROYTBERG and Lev GLAZMAN, who will continue to manage the company and retain a significant ownership interest, the fast-growing beauty company has developed a comprehensive line of sophisticated, high-quality products based mainly on natural ingredients. While capturing the spirit of ancient beauty methods, FRESH's products fit effortlessly into today's ...

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