Article: Days Inns celebrates third anniversary of Simple Super Saver.

DAYS INNS CELEBRATES THIRD ANNIVERSARY OF SIMPLE SUPER SAVER

ATLANTA, Sept. 1 /PRNewswire/ -- Today marks the third anniversary of the innovatie Days Inn Simple Super Saver program, which the company introduced in 1985 as a means to meet consumer demand for lower room rates.

The Simple Super Saver program is based on the same premise as super saver airling fares -- book ahead and save. The Days Inn Simple Super Saver was the first of its kind in the lodging industry, saving consumers millions of dollars during its first three years of operation.

"The program is such a success with our guests that we will continue the program ...

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