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Article: Playboy.com Announces Its First International Joint Venture in Germany.

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PR Newswire
Article date:
November 6, 2000
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Focus Digital AG and Playboy.com to Launch in First Half 2001

NEW YORK, Nov. 6 /PRNewswire/ --

Playboy.com, Inc., the wholly owned subsidiary of Playboy Enterprises, Inc. (NYSE: PLA), and FOCUS Digital AG (Frankfurt: FOC) have signed a letter of intent to form an online joint venture. The German Playboy site will be the first international joint venture for Playboy.com.

Like top-ranking U.S.-based site Playboy.com, Playboy.de will target the entertainment and lifestyle interests of young men. It will have a local, dedicated editorial staff based in Munich, Germany to create original Playboy-style content, make use of content from the ...

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