Article: Technology and Strategy for Customer Relationship Management: A Primer for Finance Officers and Public Managers.

This article examines technologies and tactics governments can adopt in order to better their customer relations with the citizenry.

According to a poll conducted for the nonprofit Council for Excellence in Government last year, most Americans, especially young Americans, say that government is no longer of, by, and for the people. The level of disconnection between citizens and government rises with each succeeding generation. The good news in this research is that most Americans, again especially young people, think that in terms of improving Americans' lives, government will play a role in the future that equals or exceeds its role in the past. But how do we ...

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