Article: SEINFELD PULLS PLUG ON 9-YEAR TV COMEDY RUN.(Entertainment/Weekend/Spotlight)

Byline: Dusty Saunders Rocky Mountain News Broadcasting Critic

Jerry Seinfeld's message to NBC on Christmas Day was anything but a warm holiday greeting.

The comedian announced that Seinfeld, the most popular TV comedy of the '90s, would end its nine-year network run in the spring.

Normally such an announcement is major news on the entertainment pages. But in this era of big bucks broadcasting, Seinfeld's decision also qualifies as an important business story.

Seinfeld, a show about ``nothing,'' means everything to NBC.

The program's departure will be much more than the end of an inventive comedy success. Seinfeld's decision ...

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