Article: CORRALLING NICHES FOR WWW SURFERS A NORFOLK COMPANY COLLECTS PROGRAMS THAT INTERNET USERS CAN TUNE IN TO FROM CATEGORIZED INDEXES.(BUSINESS)

Byline: AKWELI PARKER, STAFF WRITER

NORFOLK -- In an unassuming, one-story brick building, Steve Sanford and his associates at ChannelSpace Entertainment Inc. have been working feverishly at making net surfing more like channel surfing.

Co-workers as far away as Atlanta and the U.S. Virgin Islands and distant corporate partners are toiling as well.

``We work very virtually,'' says Sanford, scrolling through a ``buddy list'' of business contacts on his computer screen. Chief Executive Sanford and his ChannelSpace co-founder and President Barry Friedman use the buddy list - it allows users to send quick text messages via America Online - to stay ...

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