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Article: Businesses Are Asking One Question: "How Can We Get More Visitors to Our Web Site?".
- Article from:
- Doors and Hardware
- Article date:
- December 1, 2000
- Author:
CopyrightCOPYRIGHT 2000 Door and Hardware Institute. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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"WE'VE ONLY HAD 632 VISITORS TO OUR WEB site in six months. What can we do to get more traffic?" After a company Web site has been up for a while, there's often a wake-up call. It's not working like we assumed it would. We built the site, but no one is coming.
This is the most often-heard complaint today. Once it becomes clear that the only visitors are either company employees or those who landed on the site by accident, someone starts making noises about "getting on the search engines" as the solution to the no-traffic problem.
The World Wide Web is littered with thousands of dead sites that have been virtually abandoned by the disillusioned. It's ...