|
|
Article: MILK EXEC: CHEESE SALES ARE INDUSTRY'S BACKBONE THE NEW CHIEF OPERATING EXECUTIVE OF THE WISCONSIN MILK MARKETING BOARD SAYS LOOK TO CHEESE.(BUSINESS)
- Article from:
- The Wisconsin State Journal (Madison, WI)
- Article date:
- February 15, 2001
CopyrightCOPYRIGHT 2001 Capital Newspapers. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Got cheese?
James Robson, the new chief operating executive of the Wisconsin Milk Marketing Board, hopes so.
Stepping into the $26.5 million organization, Robson faces a number of challenges, ranging from low milk prices to the shrinking numbers of farms and processors in the state.
An experienced marketing executive, Robson, 57, has worked in just about every region of the country, including Houston and Dallas in his native Texas; Seattle; Memphis, Tenn.; Charlotte, N.C.; Atlanta; Birmingham, Ala.; and Washington, D.C.
His most recent employer was TRG Consulting of Katy, Texas, which does strategic planning, product development and ...
Related newspaper, magazine, and journal articles:
|
|
Article: Want good help in marketing cheese? The Wisconsin ...
Private Label Buyer;
May 1, 2003 ;
700+ words
... ... re looking to build incremental sales of cheese, the Wisconsin Milk Marketing Board can provide you with a wide variety of products ... and how to merchandise them. To learn more, contact the Wisconsin Milk Marketing Board, Inc., 8418 Excelsior Drive, Madison ...
|
|