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Article: Uneasy lies the head; Face value; Face value: Sir Martin Sorrell, advertising's insecure supremo.(Business)(Sir Martin Sorrell is the successful boss of the world's biggest advertising group. Why is he so insecure?)(Brief Article)
- Article from:
- The Economist (US)
- Article date:
- February 24, 2001
CopyrightCOPYRIGHT 2001 Economist Newspaper Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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EVEN at a whisker over five foot six, Sir Martin Sorrell should be feeling invincible. Last year was a dream for the British chief executive of WPP. First he was knighted. Then he bagged Young & Rubicam, an American marketing group, for $4.7 billion in the biggest takeover in advertising history, after defusing a public row that almost scuppered the deal. Buying Y&R catapulted WPP over America's Omnicom to become the world's biggest marketing-services group-spanning advertising, research, public relations and branding. The firm's latest annual results, announced on February 21st, showed it holding up well, with operating profit growing by 43% to $631m.
Not bad ...