Contemplating Native American Art.

In spite of stringent legal considerations, Native American art remains a top seller

Last June, after toiling for 40 years as an advertising executive, Joe Zeller retired. Five months later, he opened River Trading Post in East Dundee, Ill., sparked by his intense appreciation of Native American art that developed during the several years he spent visiting Navajo country and the pueblos of the Southwest. In a building harking back to 1855, Zeller focuses primarily on high-end Navajo weavings and Pueblo pottery and also carries beaded items, artifacts created by the Plains people and sculptures by Jemez Pueblo artist Cliff Fragua.

He also faces the "huge challenges in ...

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