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Article: OGILVY PR, SINGLETON GROUP JOINT VENTURE LAUNCHED IN SYDNEY.
- Article from:
- AsiaPulse News
- Article date:
- April 18, 2001
CopyrightCOPYRIGHT 2001 Asia Pulse Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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BRISBANE, April 18 Asia Pulse - The new joint venture of Ogilvy PR and media company the Singleton Group Ltd (ASX:SNG), Ogilvy Public Relations Worldwide, was launched in Sydney today.
The new group will claim instant market leadership in Australia with projected annual fees in excess of $A20 million ($US10.01 million).
Ogilvy PR is a member of leading British marketing and communications group WPP Group Plc.
The new company will initially comprise five specialist public relations and public affairs firms, linked by a combination of Singleton Group and Ogilvy PR equity positions.
A management board, led by a managing partner, will ...