Article: Singles holiday firm revamps for interactivity.(Solo's website)(Brief Article)

Singles holiday specialist Solo's is planning to make its website more interactive to reflects its growing database of younger, time-poor professionals and create further opportunities for personalised customer contact.

For 18 years the company has relied on press ads in newspapers and niche magazines. But in order to keep up with the booming singles market and the trend for travel bookings online, it has decided to revamp its old website, www.solosholidays.co.uk.

The site, which currently has no online bookings facility or data capture function, will ...

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