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Article: Trade Shows 'Slow' in Y2K+1 and Beyond, While IT Expos 'Mirror' Web Woes.
- Article from:
- Min's B to B
- Article date:
- June 4, 2001
CopyrightCOPYRIGHT 2001 Access Intelligence, LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Considered the heart and soul of B2B media, trade shows--coming off more than a decade of overall solid growth (4%+ average per year), capped by a 3.1% uptick last year--may be in for a bumpy ride over the next few years, according to Cahners' Tradeshow Week director of research services Michael Hughes. "Trade shows have become a slower-moving ship," he tells us. "Profit margins are up, but are no longer going through the roof." Y2K by the numbers: Net square footage increased 3.2%, exhibiting companies are up 3.4%, and attendance grew 2.8%. But with growth rates possibly nearing their plateau, trade shows in 2001 face a bigger challenge from the down economy. ...
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Article: So many shows, so little time: the gift industry has more ...
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... ... or even just once a year. Michael Hughes, associate publisher and ... highest in total number of trade shows, with 253 events in 2006 ... blame is not just too many trade shows. Trade shows are a symptom of a bigger ...
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