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Article: CoolBrands expands Tropicana in Europe, adds Moose Tracks at home.
- Article from:
- Ice Cream Reporter
- Article date:
- May 20, 2001
CopyrightCOPYRIGHT 2001 Ice Cream Reporter. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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CoolBrands International Inc. has announced two new ventures this month. On the international front the company reports that it has entered into an agreement with Rolland, S.A. of Landerneau Cedex, France to launch a line of Tropicana branded frozen fruit juice bar novelties in France and Belgium. Domestically, CoolBrands is the exclusive marketer of Tropicana frozen desserts under a long-term license from Tropicana Products, Inc. of Bradenton, Florida. The company also reports that it has that it has acquired the exclusive right in the United States for the next 15 years to market and distribute frozen novelties under the Moose Tracks and Alaskan Classics trademarks owned ...