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Article: White and extra light.(Philadelphia cream cheese)(Brief Article)(Product Announcement)

Article from:
Grocer
Article date:
June 9, 2001
Copyright

The cheese spread sector -- the fastest growing in the cheese market -- sees the launch of a Kraft Philadelphia variant on June 17.

Extra Light Philadelphia contains less than 6% fat and is targeted at weight-conscious consumers, particularly women.

Trading controller Doug McGowan said the soft white cheese sector accounted for around 5% of ...

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