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Article: XM Satellite Radio Signs Deal with MTV Networks to Create MTV and VH1 Branded Channels on XM.
- Article from:
- PR Newswire
- Article date:
- June 26, 2001
CopyrightCOPYRIGHT 2001 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WASHINGTON, June 26 /PRNewswire/ --
XM Satellite Radio (Nasdaq: XMSR) today announced a programming agreement with MTV Networks, a division of Viacom Inc., to create two 24-hour XM channels under the MTV and VH1 brand names.
The MTV and VH1 channels will feature the best of their unique programming from music, news and entertainment reports including interviews from top artists to features from their popular shows. In addition, MTV Networks will provide promotional opportunities for XM on its cable networks. Terms of the agreement were not disclosed.
"I was around in the early days of cable when people first said, 'I want my MTV!' Now, they ...