Article: Barclays Asset Finance Banks On Chordiant Software To Enhance CRM Strategy.

Business Editors/High-Tech Writers

CUPERTINO, Calif. & LONDON--(BUSINESS WIRE)--June 27, 2001

Bank Increases Efficiencies, Customer Retention and Sales Processes

With Chordiant ICIM and Marketing Director Software Infrastructure

Chordiant Software, Inc. (Nasdaq:CHRD), provider of the Unifying Customer Relationship Management (CRM) Solution, today announced that Barclays Asset Finance has completed the first-phase implementation of its "Integrated Customer Solution" based on Chordiant's Intelligent Customer Interaction Management (ICIM) platform. Barclays Asset Finance (BAssF), one of the UK's leading suppliers of asset finance to the ...

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