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Article: MDI's Elvis Presley Lottery Promotion Rocking & Rolling To More States With Fan-Pleasing Trips and Prizes.
- Article from:
- Business Wire
- Article date:
- July 13, 2001
CopyrightCOPYRIGHT 2001 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Business Editors/Entertainment Writers
HARTFORD, Conn.--(BUSINESS WIRE)--July 13, 2001
Two more state lotteries - Florida and South Dakota -have contracted with MDI Entertainment, Inc. (NASDAQ SC: LTRY) for the exclusive Elvis Presley(R) Lottery promotion, the company announced today.
"This is a terrific way to continue the record shattering performance of the Elvis promotion," said Steve Saferin, President and CEO of MDI.
The Florida promotion is set to launch on July 17. The Instant game with more than 7.5 million tickets will offer players a top prize of $10,000, 1,200 prize packs and 20 trips to Elvis Presley's Graceland. Tickets ...