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Article: TIDBITS.(TASTE)
- Article from:
- Star Tribune (Minneapolis, MN)
- Article date:
- July 19, 2001
- Author:
CopyrightCOPYRIGHT 2001 Star Tribune Co. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Al Sicherman; Staff Writer
RSEC:+
What's next: Trix for Chix?
Take a deep breath:
First General Mills introduced Harmony vanilla almond oat cereal, "a low-fat nutritional cereal for women," which isn't as high in calcium, iron or folic acid as whole-grain Total, General Mills' nutritional cereal made and sold without reference to gender.
Then Kellogg's brought forth Special K Red Berries (containing freeze-dried strawberries). Women are not mentioned on the box, but publicity material indicated that there was a marketing tie-in to women in the color red, "recognized as a source of energy, health and ...