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Article: Michael Jeffrey Named Vice President of Business Development At Primedia's Business-to-Business Group.
- Article from:
- Business Wire
- Article date:
- August 20, 2001
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Business Editors
NEW YORK--(BUSINESS WIRE)--Aug. 20, 2001
Primedia (NYSE: PRM), the leading targeted media company, announced today that Michael Jeffrey has been promoted to Vice President of Business Development for Primedia's Business-to-Business Group after serving as Vice President of New Media Development at Primedia.
In his new position, Mr. Jeffrey will be responsible for the development and implementation of new revenue generating initiatives, specific integration opportunities, and working with companies to form alliances, partnerships and ventures. He will report to Dave Ferm, President and CEO of Primedia's Business-to-Business Group. ...