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Article: BERGDORF BUILDS ON EXCLUSIVES.(Bergdorf Goodman will open Best and Co. children's shop)(Brief Article)
- Article from:
- WWD
- Article date:
- July 24, 2001
- Author:
CopyrightCOPYRIGHT 2001 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK -- Bergdorf Goodman wants to maximize its already highly productive selling floors by layering in exclusive lines with luxury standards. Next month, the store opens a Best & Co. children's shop. It's a brand sold only in Greenwich, Conn. Last week, Bergdorf's gave one of its lushest women's labels, Agnona, its own shop in a prominent spot on the fourth floor.
Agnona was selling at Bergdorf's previously, but according to Ron Frasch, Bergdorf's chairman and chief executive officer, the label has more growth potential than any other women's collection at the store, considering it's new space and product range, including ready-to-wear, sportswear and home ...