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Article: HYPED TYPE.(Brief Article)
- Article from:
- Arts & Activities
- Article date:
- September 1, 2001
- Author:
CopyrightCOPYRIGHT 2001 Publishers' Development Corporation. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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An Exercise in Creative Typography
People that study the history of typography are always intrigued by the specimen sheets that were used to advertise type. These important documents--allowing consumers to examine what a foundry had for sale--featured upper- and lowercase letters, accented characters, ligatures, numerals and punctuation, as well as decorative arabesques and printer's flowers (??), which were originally used in handwritten manuscripts to fill in the balance of a line.
The design of these early type efforts could never get too involved as all copy was cast from lead matrices or carved in wood, which meant that curving text or getting ...