Article: Diet Coke advertising moves on Pepsi with NFL superstars and John Madden. (Coca-Cola Co. Coca-Cola USA; includes Diet Coke NFL Rooster 1989)

Article: Diet Coke Unveils 'Effervescent' New Ad Campaign ...
PR Newswire;  May 5, 2004 ;     700+ words ... ... and bubbles, and they star alongside Diet Coke in a new advertising campaign for the ... Beckinsale and Adrien Brody are featured in Diet Coke television ads slated to hit the air ... ads include the tagline, "It's a Diet Coke thing." Animated bubbles, designed ...

Article: Happy 25th Anniversary, Diet Coke(R)!
Business Wire;  July 9, 2007 ;     700+ words ... ... ATLANTA -- Twenty-five years ago, Diet Coke burst onto the scene and forever changed ... successful in beverage history. "When Diet Coke debuted in 1982, the brand struck a ... the Coca-Cola name with no calories, Diet Coke was exactly what people wanted," said ...

Article: Diet Coke(R) Takes Center Stage With Three New Ads ...
PR Newswire;  February 21, 2007 ;     700+ words ... ... won't be the only ones in the spotlight. Diet Coke will also be taking center stage with the ... which carries the new tagline, "Yours, Diet Coke," shows how people feel about Diet Coke when they drink it, and as importantly ...

Article: Diet Coke with Lemon Hosted Celebrity Luncheon For ...
PR Newswire;  December 5, 2001 ;     700+ words ... ... blue as well as our nation's troops at the Diet Coke with Lemon Luncheon. Hosted by Diet Coke with Lemon and the cast of "Just Shoot Me ... Jamie Pressly and Brad Rowe, attended the Diet Coke with Lemon Luncheon to honor our troops overseas ...

Article: Diet Coke kicks off against sugar Pepsi as 'The ...
PR Newswire;  January 23, 1989 ;     700+ words ...DIET COKE KICKS OFF AGAINST SUGAR PEPSI AS 'THE MOVE IS ON TO DIET COKE' ATLANTA, Jan. 23 /PRNewswire/ -- Diet Coke is taking on sugar Pepsi for second place in the U.S. soft drink rankings with an aggressive advertising and marketing ...

Article: Diet Coke Sweetened With SPLENDA(R) Brand Sweetener ...
PR Newswire;  May 11, 2005 ;     700+ words ...Newest Addition to Diet Coke Family Sweetens Summertime for SPLENDA(R) Brand Sweetener ... North America today announced that its newest addition to the Diet Coke family, Diet Coke sweetened with SPLENDA(R) Brand Sweetener, will be available ...

Article: Diet Coke campaign prompts Pepsi panic. (Coca-Cola ...
PR Newswire;  February 3, 1989 ;     700+ words ...DIET COKE CAMPAIGN PROMPTS PEPSI PANIC ATLANTA, Feb. 3 /PRNewswire/ -- Diet Coke's campaign aimed at taking over the number ... produced a commercial in response to the success of diet Coke's new "The Move Is On To Diet Coke" campaign ...