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Article: Teradata Develops Customer Relationship Management Solution for French Financial Cooperative Caisse d'Epargne in Alsace and Lorraine.
- Article from:
- PR Newswire
- Article date:
- October 16, 2001
CopyrightCOPYRIGHT 2001 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The Caisses d'Epargne in Alsace and Lorraine have selected Teradata's solution for the marketing component of their customer relationship management project
DAYTON, Ohio, Oct. 16 /PRNewswire/ --
The regional member banks of French banking conglomerate La Caisse Nationale des Caisses d'Epargne in Alsace and Lorraine Nord have selected Teradata, a division of NCR Corporation (NYSE: NCR), to provide their customer relationship management (CRM) solution. The CRM solution is designed to improve knowledge of customers for a higher degree of personalization, improve selection and targeting criteria of campaigns, and increase the efficiency of marketing ...