|
|
Article: Can an M.I. company prosper in the home market? Korg expands presence in digital piano market through product and promotion.
- Article from:
- Music Trades
- Article date:
- September 1, 1989
CopyrightCOPYRIGHT 1989 Music Trades Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Can An M.I. Company Prosper In The Home Market?
Korg Expands Presence In Digital Piano Market Through Product and Promotion
With what could be the most distinguished sales record in the music industry this past year, Korg USA is pressing ahead with a refined program to expand its share of the growing digital piano market. The Korg company has been highly visible in the professional market selling synthesizers, effects, and tuners; however, it has only recently turned to the home market with digital pianos. "The digital piano market is a natural evolution for our product technology and also gives us the opportunity to expand our sales," explained Mike ...