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Article: Butterfly Economics: A New General Theory of Social and Economic Behavior.(Review)
- Article from:
- The American Journal of Economics and Sociology
- Article date:
- July 1, 2001
- Author:
CopyrightCOPYRIGHT 2001 Blackwell Publishers Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Ormerod, Paul. 1999. Butterfly Economics: A New General Theory of Social and Economic Behavior. New York: Random House. ISBN 0-375-40765-0
Few economic writings have been more popular in their time than Fable of the Bees by Bernard Mandeville. The book, which caused an uproar because of what was perceived as unorthodox moral stance (the subtitle reads: "Public Vices, Private Benefits"), used an image of a beehive to illustrate the central message: private austerity does not lead to a prosperous economy. Paul Ormerod's recent book, Butterfly Economics, promises to be as popular today among people interested in economic matters as was Fable of the Bees among its ...