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Article: Drug chains detail the nail care trends.
- Article from:
- Chain Drug Review
- Article date:
- September 25, 1989
CopyrightCOPYRIGHT 1989 Racher Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Drug chains detail the nail care trends
CDR Roundup--Retailers are noting the changes in the nail care category, especially the slowdown in artificial nail products and increasing sales in nail treatments. In this category, which is highly faddish and influenced by promotions and advertising, retailers are stocking the nail treatments that consumers are demanding as they respond to the media. That is not to say that the old standbys, nail enamels or colors, are not selling well. Indeed, some retailers are experiencing their strongest nail care growth in the enamel subcategory. At Genovese Drug Stores beauty products are generally merchandised by brand; therefore, ...