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Article: P&G sells comet line to prestige. (Merchandising).(Proctor and Gamble Co.)(Comet cleanser)(Prestige Brands International)(Brief Article)
- Article from:
- Mass Market Retailers
- Article date:
- October 29, 2001
CopyrightCOPYRIGHT 2001 Racher Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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CINCINNATI -- As part of an ongoing effort to streamline its businesses, Procter & Gamble Co. has sold its Comet cleanser brand to Prestige Brands International of Bonita Springs, Fla. Terms of the purchase were not immediately disclosed.
The transaction includes the transfer of the Comet global trademark and retail business in North America. Under a licensing agreement with Prestige Brands, P&G will market the retail Comet brand in central ...
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