Article: The Secret Is Out: Procter & Gamble 'Premieres' Torengos(TM) Tortilla Chips; New Stacked Tortilla Chips - Uniquely Curved for Serious Dipping - Debut at Hollywood-Style Premiere after Month-Long Teaser Campaign.

LOS ANGELES -- Following weeks of frenzied guessing about the meaning of the word Torengos by super sleuths nationwide, who wagered a guess after seeing clues in movie theater trailers, newspapers and on-line, Procter & Gamble today revealed the mystery at a Hollywood-Style Premiere in Los Angeles. The event marked the culmination of a month-long teaser campaign that touted Torengos(TM) as a "Coming Attraction," and revealed it as a new snack food. Described as triangular, white-corn tortilla chips, uniquely curved for serious dipping, Torengos Tortilla Chips are stacked in a resealable triangular canister to protect against breakage.

 
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