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Article: The hair care market: hair care will never go out of style with the latest choices in hair protection and color. (Cover Story).
- Article from:
- Household & Personal Products Industry
- Article date:
- December 1, 2001
- Author:
CopyrightCOPYRIGHT 2001 Rodman Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Hair CARE, historically, can Withstand difficult economic times. Though the results are not in yet for the fourth quarter, many industry observers expect results to be in-line with the rest of 2001. According to Information Resources Inc., Chicago, shampoo sales for the year ended Aug. 12 rose 1.2% to $1.79 billion and conditioner sales increased 9.1% to $1.1 billion in supermarket, drug store and mass merchandisers. Hair color increased 3.6% to $1.42 billion. Some call hair care a staple, items that are purchased with the bread and milk. Other say due to the slumping economy, people are turning to small pleasures to feel better about themselves and the circumstances. ...