Article: Rose Bowl Revives Sales of University of Nebraska Merchandise.

By Kamahria Hopkins, Omaha World-Herald, Neb. Knight Ridder/Tribune Business News

Dec. 20--The Bowl Championship Series rankings rescued the Huskers' national championship dreams. They also gave a big boost to area Big Red merchants hoping to capitalize on Rose Bowl hype.

Fans have been flooding Husker sports shops and other retailers buying up Husker and Rose Bowl merchandise.

On Dec. 9, the Huskers learned they were headed to Pasadena, Calif., to face Miami in the Jan. 3 Rose Bowl.

The next day, Rose Bowl merchandise featuring the Huskers was available to the public for purchase.

"I think every Husker fan in the country ...

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