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Article: Cancer merger brings different cells together.(The Cancer Research Campaign and the Imperial Cancer Research Fund become Cancer Research UK)(Brief Article)
- Article from:
- Brand Strategy
- Article date:
- January 1, 2002
CopyrightCOPYRIGHT 2002 Centaur Communications Limited. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Two of Britain's most prominent cancer charities are merging to create a new brand. The Cancer Research Campaign and the Imperial Cancer Research Fund are joining forces under a new name: Cancer Research UK.
The move is part of a drive to "quicken the time it takes to get new treatments from the lab to the clinic" and Cancer Research UK will have a team of around 3,000 researchers and an annual scientific spend of 130m [pounds sterling]. The charities claim that Cancer Research UK will be ...